Today’s episode is with Bradley Sutton of Helium 10. He’s a massive seller who has launched over 400 products on Amazon. His selling success got him noticed by Helium 10, and now he works with them to help companies to really thrive on Amazon. Bradley shares very graciously about his selling experience and a few strategies that have really been game changers for sellers. It’s an episode that will leave you with a ton of new ideas and actionable steps. We cannot recommend using Helium 10 enough! Helium 10’s software has been a game changer for our clients, and if you aren’t already using it, we really encourage you to try it out and you can even use the coupon codes below for a great deal!
Use code: TPM50 for 50% the first month
Use code: TPM10 for 10% off ongoing services
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2:05- Bradley’s Background and First Business
4:28- What changed everything for his selling on Amazon?
5:01- How Bradley got discovered by Helium 10
6:22- What differentiates his experience on Amazon?
7:42- What previous work experience ended up helping him as a seller on Amazon
9:33- Check out Jeff on Helium 10’s podcast
10:21- #1 tip for launching a new product on Amazon
13:53- How Bradley suggests you get initial reviews
15:39- How to find incredible reviewers
19:00- Best advice for targeting the RIGHT keywords on Amazon
24:25- Next steps once you know your top keywords
26:10- How you can get on page 1 with your keywords
28:22 –Free Helium 10 option to set up an ASIN 2-step URL
29:19- How can sellers set themselves up for success long-term?
32:20- Unconventional strategies that work (speak to the buyers emotions!)
38:58- How sellers can emerge out of the day to day selling tasks
41:38- Best ways to get in front of new audiences
44:00- Have products that are FBA and FBM
Have you considered hiring an expert to help accelerate your sales on Amazon?
Jeff Lieber and his team at TurnKey Product Management, have helped companies sell over 8-figures in revenue on Amazon this past year. We are uniquely positioned to help brands scale their sales on Amazon through a variety of services: full service management, Amazon PPC management, 1-on-1 coaching, standard operating procedures, online trainings and more. We’ve had incredible results, like taking a client from $10k/month to $180k/month in 90 days! We’d love to see how we can help your business.
For free resources and trainings that can grow your business, go to: TurnKeyProductManagement.com/resource
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